Built For Athletes was founded in 2018 by Nick Costello, with brother Danny Costello joining shortly after. Since launching the business, which designs stylish, functional and durable carry goods and accessories for fitness enthusiasts, it has enjoyed rapid growth globally, distributing to more than 160 countries.
In 2022, Built For Athletes secured a seven-figure equity injection from River Capital that will support the business in strengthening the product pipeline and expanding into new markets.
As a result of the brand’s strong performance and since partnering with River Capital, Built For Athletes has collaborated with several high-profile ambassadors and sports organisations including the Red Bull Racing Formula One Team, German football giants Borussia Dortmund and NCAA Div 1 University, Texas A&M.